Tag Archives: ecommerce website

First Things Your Readers Will Want to See on Your Website

For any business and especially the online business, the website plays a huge role in your development and growth. This is the first point of contact between your customers and your brand. No matter how much time and effort you put in to make your SEO and other marketing techniques worthwhile, it all comes down to your website. The website needs to function perfectly if you wish to achieve the best possible results. And as a reputed company for a dedicated hiring web developer, we have seen that if your website doesn’t meet a few simple yet very crucial factors, it may not get much traction.

But what do they look for when they first visit your site? Well, this is the most important side of the story. What the customers look at when they visit your site can change the way your site functions forever! Now, what are the things that you need to include? This is what this post is all about. Here are the things one has to include to get a fair result from their sites.

First Things Your Readers Will Want to See On Your Website

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Your website content is what attracts the audience in the first place. So, you need to get some easy things to make the content more readable. Even if you are using something very complex, still just by introducing some white space, you can make the whole thing much more readable.

You just need to feature one idea per paragraph and just keep them short. At max, you should keep three or four sentences at most. Also, you can introduce some paragraphs, which might just have only one sentence.

Cool Subheads

You must be able to understand how to write headlines. This is something really vital for getting them attracted to your content in the first place. Also, the subheads will keep the readers engaged. That’s why they are sometimes called “mini headlines”, and they are the ones that make the readers move through the rest of your content.

The idea is to make them a bit intriguing and, at the same time, quite informative. But make sure you are not writing something too much over the top. After writing them to your satisfaction, you should also review them and see the tools to check what the readers like about the content.

Bulleted Lists

These small dots, known as bullets, can really make the content stand out. They will make the content seem readable as no one likes to read a long paragraph unnecessarily. If you wish to grab your readers till the end of your content, then make sure to use bullets in your content.

Good Graphics

Graphics make the website more attractive, and that is why you need to add them strategically. You can also use some good captions and make them appear even more stunning with some graphic inlays. After all, a boring page will never attract anyone.

Relevant and Helpful Links

If you wish to make your website content worth visiting time and time again, then you should use internal links. They will make the content the best source of information for your readers.

A good piece of content will help expand the reader’s understanding and also add value to his time. Also, these links will make your readers find some other information easily.

Fast Page Loading Time

Who would wish to see the web page load for decades? I don’t think any visitor would prefer that. Hence, you really need to work on the page loading time and make your website super-fast.

You can also optimize the images accordingly so that they don’t make the website heavy. With a quick website and a cool interface, your site will surely attract many visitors.

Powerful Numbers

Many people think that those numbered list posts are worthless! Well, they’re not. Numbers are actually very useful to post something attractive and capture the attention of your reader.

If used correctly, you can make a post more compelling just by numbering the key points.

Mobile Optimization

Today everyone is on the go, and they wish to access your site on the go. No one carries a desktop, and very few people actually use their laptops to check out the website when they are out.

Hence your website needs to be mobile optimized, and the site should work perfectly on their phone. This can surely boost your earnings a lot.

So, these are a few things you need to keep in mind before making your site as visitors do root for them.

Top 5 Simple Yet Crucial Features Any eCommerce Website Must Have

Believe it or not but eCommerce sites have really made our lives simpler. Now, everything we need can be ordered and received easily at the convenience of your home. But there are many different eCommerce websites available on the internet, and the way they are built makes all the differences between them.

So, what makes a successful eCommerce platform? Well, there are some must-have features for every such platform. Being a trusted white label designing company for multiple big eCommerce brands, let us list the top five of them for your better understanding. Let’s take a look at them.

User-Friendly Design

When it comes to a website, the design perhaps matters the most. And when we are talking about an eCommerce platform, the design is directly related to the site’s traffic. Every user visiting one such site is surely looking for a user-friendly design and satisfactory user experience.

Your eCommerce website would not do so well if the customer could not find their way around the site. Chances are high that they will leave the site very quickly due to the difficulty of navigation. After leaving, they might head to some other site that has a much simpler and user-friendly interface. Hence, one has to take some measures to create a satisfactory UX design. You can improve the customer experience by following these steps:

  • One must first create a very simple, more or less straightforward and superb quality homepage. After all, customers first visit the landing page, so it matters the most.
  • A search bar must be included at the top so that visitors can simply put it in words and locate the thing they are looking for.
  • Then you must also clearly list the category pages in the navigation bar. This way, they can easily find their way to the desired product.
  • Make sure the pages are well responsive. A website with unresponsive pages will not do much good for you.

User-Friendly and Trusted Payment Gateway Integrations

If you visit any good or reputed eCommerce website, you will find the option of integrating with diverse payment gateways. This way, the visitor is never limited to only a number of payment options. If you wish to improve the overall customer experience of your site, then it is a very crucial thing. Frankly, it can make or break the customer experience. There are many plugins that you can use to integrate several payment gateways with your online store.

  • This way, you can diversify your audience and target a wide array of audiences.
  • With multiple payment getaways, visitors will visit the site frequently, and you can reduce the bounce rates.
  • You can also reduce the cart abandonment rate just by integrating some easy payment gateways.

A Proper Order Management

Since it’s an eCommerce website, you need to have proper order management. This way, you can also simplify the process of collecting all the information regarding buyer cancellation, refunds, COD order verification, exchange order status update, and much more.

  • Proper order management can help the merchant as well.
  • He can see all the information regarding his order fulfilment.
  • He can also oversee the completion of the order value and the overall sales.
  • Lastly and most importantly, with this system in place, you can easily ship faster, cheaper, and smarter without any kind of hassle.

The Security Aspect

When you have an eCommerce website, you need to ensure the absolute security of your visitors. One has to make sure that no sensitive data like credit or debit card information is saved. Apart from that, you have to ensure that

  • All the prepaid shipments are always completed through a fully-secure payment gateway.
  • Also, the system must hash the passwords and never store them in any kind of readable format.
  • Every single webpage of the platform must have the protection of SSL.
  • Lastly, all the servers must be secured and protected using state-of-the-art services.

Mobile Compatibility

Nowadays, people wish to access everything on the go, and thus, your eCommerce platform must be mobile compatible. To make your site mobile compatible, you need to take care of the following aspects:

  • Make sure that the mobile view is responsive and properly accommodated
  • The page must have a low loading time because that’s how mobile-optimized sites work.
  • Once the whole site becomes very easy to browse on mobile, it can immediately increase the engagement
  • You can target a wide array of visitors with this.

So, there you have it, the five must-have things for your eCommerce website. Feel free to let us know your thoughts in the comments.